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August 27, 2020

NY Beef Checkoff Works to Inspire Food Bloggers with Beef

Eighteen social influencers attended a virtual “BEefTogether” Steak Night, thanks to a partnership between the New York Beef Council and Iowa Beef Industry Council, funded by the Beef Checkoff.  The event focused on teaching attendees how to prepare the perfect steak and ...

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August 24, 2020

NY Beef Checkoff Trains Athletes to be Beef Advocates

New York Beef Council, with support from Iowa Beef Industry Council, supports four NY Team Beef groups representing beef and competing in curling, BMX, hockey, and running. NYBC recently engaged with the BMX and hockey Team Beef athletes to provide beef learning experiences to...

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August 19, 2020

Beef Checkoff Hosts Virtual Cooking Parties

New York Beef Council partnered with five food social influencers, and proud beef advocates, to share beef cooking knowledge and confidence with their top fans. Participants of each cooking party had the opportunity to cook an original beef recipe from their favorite food blog...

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June 24, 2020

Beef Checkoff Hosts Virtual Tour Connecting New York and Iowa

New York Beef Council, in partnership with the Iowa Beef Industry Council, live streamed a virtual farm tour connecting consumers to a New York cow-calf operation and an Iowa feedlot. The fifty-minute-long Facebook Live stream introduced attendees to Betsy Hicks of Maple Acres...

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