Unlocking Success: Webinar Offers Invaluable Insights for Beef and Dairy Producers

Rome, NY (September 2023) — Beef and dairy producers, mark your calendars for two extraordinary webinars that promise to enrich your industry knowledge and improve your operations. These webinars, hosted by industry experts, will provide indispensable insights and updates for beef and dairy producers seeking to thrive in a dynamic marketplace.   

 Webinar Details: 

•  National Quality Audit - Dairy Focus 
•  Date: October 3, 2023 
• Time: 12:00 pm – 1:00 pm (Virtual, Zoom webinar) 
• National Quality Audit - Beef Focus 
•  Date: October 4, 2023 
• Time: 12:00 pm – 1:00 pm (Virtual, Zoom webinar)    

 
Presenter: Michaela Clowser, Director of Producer Education with the National Cattlemen's Beef Association, will lead these webinars, offering a comprehensive overview of the current audit's results.   

These webinars are designed to be invaluable for both beef and dairy producers. They will delve into the findings of the National Beef Quality Audit (NBQA), a comprehensive survey funded by the Beef Checkoff program and conducted every five years since 1991. The NBQA evaluates industry efforts to improve beef and dairy quality, and its findings provide actionable insights for producers.   

Topics to be Covered: 

• Transportation: Insights into transportation practices and their impact on beef quality. 
• Bruising: A closer examination of the issue of bruising and its implications in the beef industry. 
• Carcass Weights: Understanding carcass weights and their significance in beef production. 
• Quality Grades: Discussion on quality grades and their relevance to consumer satisfaction.   

These webinars present an unparalleled opportunity for beef and dairy producers to gain a competitive edge. By attending, participants will:

1. Gain a deeper understanding of the current industry landscape. 
2. Learn practical strategies for enhancing the quality of beef and dairy products. 
3. Stay informed about industry trends and consumer preferences.   

Both webinars will provide insights tailored to beef and dairy producers' unique challenges and opportunities. Whether you're looking to improve your beef or dairy operations, these webinars will offer valuable takeaways. Michaela Clowser, the Director of Producer Education with the National Cattlemen's Beef Association, brings a wealth of knowledge and expertise to these webinars. Her insights will be instrumental in helping attendees understand the audit's findings and their practical implications.   

 Registration: 

To secure your spot and benefit from these invaluable insights, please register for the webinars at the following link: https://bit.ly/NBQA_NY Remember to mark your calendars for October 3, 2023, for the Dairy Focus webinar and October 4, 2023, for the Beef Focus webinar, both from 12:00 pm to 1:00 pm.   

Don't miss this exceptional opportunity to unlock the beef and dairy industry’s success. Register today, and join us for these enlightening webinars.    

About the New York Beef Council: The New York Beef Council is funded by the $1-per-head National Beef Checkoff Program. Checkoff dollars are invested in beef promotion, consumer information, research, industry information, and foreign market development, all with the purpose of strengthening beef demand. For more information, visit www.nybeef.org.  

About the Beef Checkoff: The Beef Checkoff was established as part of the 1985 Farm Bill. The Checkoff assesses $1 per head on the sale of live domestic and imported cattle and a comparable assessment on imported beef and beef products. States may retain up to 50 cents of the dollar and forward the other 50 cents per head to the Cattlemen's Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA approval.