Face of Farming 

Face of Farming is a component of NYBC's #KnowYourBeef social media campaign. This initiative strives to connect consumers with beef by highlighting the work of: Farmers, Butchers, Chefs, and Nutritionists.

We Need Your Help 

Putting a face to beef production in New York is essential to building trust with consumers and in turn driving beef demand, but we need YOUR story. We want to hear about your farm, cattle and sustainability practices, and most importantly what drives YOU. Complete the quick interview below and send us a picture of you/your family on the farm. Make sure to include your social media information so we can tag you in!