Direct Marketing Beef? Beef Checkoff Hosts Marketing Webinar Series
COVID-19 has greatly impacted consumers’ day to day life and food purchasing, but throughout 2020 we continue to see a strong demand for beef. Many consumers are turning to local farmers to meet this demand.
The New York Beef Council will be hosting a series of webinars throughout the winter for beef farmers marketing beef direct to consumers. Join Jean O’Toole, Executive Director of the New York Beef Council as she shares her passion & tips of best practices for marketing your farm and beef direct to consumers. Jean has 15 years of experience in marketing and promoting beef and a previous career in foodservice. All webinars are free and will be hosted via Zoom.
Learning Your Beef Cuts
Thursday, January 14th 7:00 PM—8:00 PM
Marketing & Cooking Underutilized Cuts
Thursday, February 11th 7:00 PM—8:00 PM
Adding Value to Your Marketing Display
Thursday, March 11th 7:00 PM—8:00 PM
For more information visit www.nybeef.org/farmers-fencepost. Pre-register to Katherine Staiger, [email protected] or 315-339-6922.